# About: Simone Bussoni

> Simone Bussoni: SEO, CRO and digital strategy since 2008. Born in Giacciano con Baruchella (Rovigo, in the Polesine), I now live in Gattatico (Reggio Emilia) and work in Parma, where I co-founded 56K Agency.

## In short

I help ecommerce businesses and companies grow with SEO, CRO and data-driven strategy. For fun I build: apps, automations, web experiments. Co-founder of 56K Agency, where I work 100%.

## The story

I started in the early 2000s with the open-source CMSs of the day, PHP-Nuke and Mambo, until Joomla! arrived in 2005 and became home for years. From 2008 SEO became my main craft, and ecommerce my favourite playground: Magento first, then anything that sells online. I never left open source.

Before the agencies there was a chapter of my own: a small solo business in the Polesine, Simbus82 Web & Tech (sites, web marketing, IT support, ~2008–2012). The IT-support part has been closed for a decade; the name lives on as the label I publish my apps under. Then I grew professionally at Quantility (Ferrara → Parma), and that path flowed into founding 56K Agency.

In recent years much of my work revolves around AI, on two fronts: how it is changing search (building entities and content any system can understand and cite) and how to use it to build (apps, n8n automations, MCP servers, command-line tools for SEO and data analysis). I don't call myself an "AI specialist": I just use it, every day.

## Timeline

- Early 2000s, First little sites with PHP-Nuke and Mambo, from the Polesine
- 2005, Joomla! arrives
- 2008, SEO becomes the craft
- ~2008–2012, Simbus82 Web & Tech: my first business
- 2013–2020, Quantility, Ferrara → Parma
- 2016, Joomla! 3.x Certified Administrator
- 2021, Co-found 56K Agency in Parma
- Today, SEO, CRO and AI at 56K, home in Gattatico

## Where I work

Partner and co-founder of 56K Agency (https://www.56k.agency/), specialised in ecommerce outsourcing and conversion marketing. This site sells nothing: it's where I collect ideas and experiments.

## Recognition & certifications

- Google Ads: Search, Display, Video, AI-Powered Shopping (2025)
- Become a ClickUp Expert, ClickUp University (2024)
- Joomla! 3.x Certified Administrator (2016)
- Speaker: JoomlaDay Italia, Joomla World Conference, #SEOCMS
- Full wallet: https://www.credential.net/profile/simbus82/wallet

## Find me elsewhere

- LinkedIn: https://www.linkedin.com/in/simonebussoni/
- GitHub: https://github.com/simbus82
- SlideShare: https://www.slideshare.net/SimoneBussoni
